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Pengaruh Price Discount, Bonus Pack, dan In-Store Display terhadap Impulse Buying (Studi pada Giant Supermarket Yogyakarta)
Rochman, Fajar Nur
(
Manajemen-Fakultas Ekonomi
,
2016
)
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Rochman, Fajar Nur (1)
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price discount, bonus pack, in-store display, impulse buying (1)
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Date Issued
2016 (1)